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David J. Schwartz! Dare to Think Big! Right Attitude! Your Team To Help You Go To Success

8. Your Team To Help You Go To Success

Can you read other people’s minds?

In fact, reading other people’s minds is much simpler than we think.

You may not have thought about it,

but you still read other people’s thoughts every day and vice versa,

they also read many of your thoughts.

How can we do that?

We can read the thoughts of the people around us through their attitudes.

You don’t need words to say “I like you”, “I despise you”,

or “I think you are important” “I’m jealous of you”.

You also don’t have to use language to say “I really love my job,”

“I’m fed up,” or “I’m hungry.”

Humans have ways of speaking without using sounds.

Each person’s thoughts are often expressed through actions,

and attitude is a mirror that reflects the mind,

expressing the thoughts of each of us.

You can also read the thoughts of anyone around.

You can guess his feelings and attitudes towards work

by observing his facial expressions,

tone of voice, gestures, and behavior.

You can also read the minds of business people,


husbands and wives

not only can you, but rather, you are doing it.

Star actors, with countless movie offers each year,

are in a way not quite actors.

They don’t just take on roles.

Instead, they forget their true selves to think

and feel like the character they play.

They really need to be, otherwise their roles will be so fake

and they won’t be popular anymore.

Attitude is not only expressed through gestures and actions.

Attitude is also reflected in the intonation of the voice.

When the secretary said:

“Hello, this is my office…”,

she not only introduced the place,

through intonation, she also said:

“I’m a gentleman.

I’m so glad you called.

He is really important to us.

I love my job.”

But another secretary,

in the same words,

but with a different intonation,

tells you:

“You’re bothering me.

Wouldn’t it be better if you didn’t call me.

I’m fed up with this job,

I don’t like people who bother me.”

We can recognize the attitude of others through the expression,

intonation of the voice.

Let’s find out why we do this.

In the millions of years of human development history,

the creation of language is a very unique invention,

although it is far from the language we are using today.

In the vast clock of history,

the emergence of language is still as new as this morning.

For millions of years before that,

all humans communicated with were groans,



and grumbles.

Thus, for millions of years,

humans communicated with each other mainly

through facial expressions,

gestures and sounds, not words.

It is also how we express our attitudes

and feelings about people and things around us.

Outside of direct contact,

the only way we communicate with our babies is through body movements,

facial expressions,

and sounds.

And it’s amazing how quickly the kids understand those expressions.

Professor Erwin H. Schell,

one of the famous leadership experts in the US,


“Actually, besides favorable conditions

and capabilities,

there is one more factor that helps people achieve success.

I’ve always believed that this linking factor

or catalyst could be defined with just one word attitude.

When we have the right attitude,

then our capacity will be maximized

and we can achieve great success.

Attitude really makes a difference.

Sales people,

with the right attitude,

will easily exceed the set targets;


with the right attitude,

will always get an A;

The right attitude will also bring about a peaceful,

happy family life.

The right attitude helps you keep good relations with the people around you,

advance in your career to become a great leader.

It can be said that the right attitude will help you succeed in all fields.

Develop the following three attitudes.

Make them your guide.

1. Develop an attitude I’m ready.

2. Develop Attitude You are important.

3. Develop Attitude First must be able to listen to others.

Now, let’s also see how to develop these right attitudes.

Years ago, when I was a sophomore,

I took a class on American history.

I remember that class very well,

not only because of the necessary knowledge of American history but also because,

in an unusual way,

I learned a fundamental principle for success in life.

To be able to encourage others,

you must first encourage yourself.

Classes are held in a fan-shaped office.

Middle-aged professor

Although very erudite,

the lecture is extremely boring.

Instead of conveying historical knowledge vividly,

he cited only fatal events, one after another.

It is impossible to understand how he turned such an interesting subject

into such a dull and boring subject.

You can probably imagine how that professor’s boring classes affected his students.

We talked and fell asleep so much

that the professor had to send two teaching assistants along the rows

of tables to cut off endless chatter,

and wake the daydreamers.

From time to time the professor would have to stop,

exclaim in anger:

“I warn you. You must pay attention to what I say.

You must stop talking immediately.

That’s all you need to do.”

This of course also has some effect.

However, the professor did not know

that many of the students below were former soldiers,

who just a few months ago would give their lives

to make glorious history on the remote island or not.

I sat there, dejectedly watching how a class

that was supposed to be fun had turned into a joke, wondering in my heart:

“Why are the staff ignoring what this professor has to say? “.

Simple answer.

Students were not interested in what he said,

because the professor himself was not interested at all.

He felt that history was completely solid.

In order to encourage others,

make them enthusiastic,

you must first feel enthusiastic yourself.

Over the years, I have tested this principle in countless situations in life as well as work.

It is always true that people without enthusiasm will never arouse enthusiasm from others.

But a person who is always enthusiastic will transmit

that enthusiasm to everyone.

An enthusiastic employee will never have to worry about meeting indifferent customers.

An enthusiastic teacher never has to worry about meeting passive students.

Or an enthusiastic prime minister never has to

worry about facing an uncooperative cabinet.

Enthusiasm makes everything better 1,100%.

Two years ago, an employee in a business

I know forgot to contribute less than $95 to the Red Cross.

And this year,

with the same number of employees,

the same salary as before,

but the amount they forgot to contribute has reached $ 1100,

1100% higher than before.

Reason: The campaign manager of 2 years ago was not enthusiastic about his work

This year’s campaign chief is completely different.

He is very nice.

He talked about situations when disasters happened

and how the Red Cross organized relief efforts.

He helped people understand that the Society operates on donations from all hearts.

He appealed.

the staff forget to contribute with the money they are willing

to give to help the neighbor if disaster strikes.

He emphasized:

“Let’s see what the Red Cross has done!”.

There is one what you need to notice is that the head of the department did not beg anyone.

He didn’t say: “Please donate XX dollars.”

All he said, as simple as that,

was to show people the importance of the Red Cross.

Enthusiasm, quite simply, is an attitude.

Below I’ll explain why,

with a three-step process to help you build enthusiasm.

1. Please research thoroughly before embarking on anything.

Try the following small quiz.

Think of two things that you have little

or no interest in maybe playing cards,

a musical instrument, or a sport.

Ask yourself

“How much do I really understand those things?”.

I dare bet 1 to 100, your answer is:

“Not much”.

I myself, for many years have never been interested in contemporary art.

Before being explained

by a friend who is quite knowledgeable about this subject,

I always thought that a picture was just a series

of pictures contours are patched together.

But after researching carefully,

I realized that it is a very interesting art.

That experience helped me understand an important factor

if you want to build enthusiasm:

For enthusiasm and passion,

learn more about things that are of little interest.

Maybe you’re not interested in bumblebees.

But if you study bumblebees,

learn about their benefits,

relationships with other bees,

how they breed or where they live during the winter,

you will quickly fall in love with the insect.

To help students understand

how the inquisitive approach can develop enthusiasm and passion,

I often use the example of a flower greenhouse.

I cordially asked the group:

“Do any of you like to produce and sell greenhouses for growing flowers?”.

Unfortunately, I never once heard the answer “yes”.

So I told them something about greenhouses:

when the standard of living is on the rise,

people are more and more interested in advanced needs;

people like to grow their own orchids and oranges.

If tens of thousands of families build their own swimming pools,

there will also be millions of families

who can build greenhouses to grow flowers,

because greenhouses are much cheaper than swimming pools.

I also said that if they could sell a greenhouse

for $600 to one out of 50 families,

they could potentially open a $600 million greenhouse production facility,

or a 250 million dollar plant and seed supply base.

As a result, that group of practitioners,

who had been indifferent to the greenhouse business only 10 minutes ago

had become so interested that they didn’t want to move on to the new topic.

The principle of thorough investigation can also prove helpful in helping you adjust

to your new environment.

A few years ago, some friends of mine decided to move from Detroit to a small town in central Florida.

They sell their house, cut off working relationships, say goodbye to friends,

and leave.

Six weeks later,

they returned to live in Detroit.

The reason for returning was not because of work but because:

“We can’t live in such a small town.

Furthermore, all of our friends live in Detroit.

So we come back.”

After that day, I went to see and talk longer with these friends

and I understood the deep reason

why they did not like that small Florida city.

During their short stay there,

they learned a little about the new place:

the city’s history, future development plans,

and the inhabitants.

They moved to Florida but their minds remained completely in Detroit.

I’ve talked to dozens of directors,

engineers or salespeople who had the same problem

when they were reluctantly transferred to another city by their company.

“I can’t imagine being moved to Chicago

(or San Francisco, Atlanta, New York, Miami)”

is a phrase I hear many times a day.

There’s only one way to spark interest in a new place.

Quite simply, do your research on the community you’re moving to.

Find out what’s possible and mingle with everyone there.

Think and feel like a resident of the community,

from day one.

By doing so,

you will find yourself enjoying and easily adapting

to your new environment.

Study carefully,

you will have enthusiasm,


Apply this principle whenever you have to do something you don’t want to,

or whenever you feel discouraged.

Just by researching carefully,

you will arouse your own passion and enthusiasm.

2. Bring life to whatever you do.

The lack of enthusiasm,

enthusiasm shows through your every action and word.

Shake hands with everyone warmly.

Let’s really shake hands.

Make your handshakes say:

“I’m so glad to meet you”,

“I’m so glad to see you again”.

But a reserved handshake is worse than no handshake.

It makes people think:

“This guy lacks vitality”.

Try to find someone who is successful

but is hesitant to shake hands.

You will have to search for a long, long time.

Breathe life into your smile.

Smile with your eyes.

No one likes to see a fake,

forced smile.

When you laugh,

really laugh.

Loosen a few teeth.

Your teeth may not be beautiful or attractive,

but that doesn’t matter.

Because when you smile,

other people will not notice your teeth,

what they see is a lively, warm,

enthusiastic person, making them fall in love.

Breathe life into your “thank you”.

A bland, mechanical thank you that just sounds like nonsense.

It was simply an expression,

neither expressing anything nor yielding any results.

Make your “thank you” mean “thank you very much”.

Bring your stories to life. Dr. James F. Bender,

a renowned public speaker, wrote:

“Is your ‘Good Morning!’ really inspiring?

Do your ‘congratulations’ really convey their sincerity?

Can your

‘How are you?’

greetings show concern?

When you are sincere in your words,

you will attract the attention of others.”

People will listen to those who truly believe what he says.

Speak with full vitality.

Bring life to your talk.

Whether you’re talking to the gardening club,

or potential clients,

or your children,

always show sincerity and enthusiasm in your words.

People will remember for months,

or even years, a sincere and enthusiastic presentation,

but won’t pay attention for more than an hour

if it’s a boring, mechanical speech.

When you breathe life into your talks and make them move,

you also feel yourself full of life.

Try this right away,

shout with all your strength and energy:

“I feel great today!”.

Do you feel much better than before?

Make yourself truly alive.

Let’s make everything come to life.

Make sure all your actions and words say:

“This guy is really alive”,

“He really has good intentions”,

“He is succeeding”.

3. Spread the good news.

Many times we encounter someone who suddenly appears, he announces:

“I have good news”.


that guy will attract all the attention of those present.

Good news doesn’t just attract attention;

They also make others happy.

Good news will increase enthusiasm, enthusiasm.

Good news even makes it easier for us to accept things.

Even though people have a tendency to tell bad stories,

don’t be so quick to think so!

No one gets more friends,

earns more money or achieves anything by saying bad things.

Bring the good news to your family.

Tell them about the good things that happened during the day.

Remember only the happy,

pleasant memories and bury the sad things in your heart.

Let’s talk about the good things.

It won’t be good if you keep talking about unpleasant things.

That only makes your family more worried and stressed.

Bring home the warm rays of sunshine every day.

Have you ever noticed how little kids complain about the weather?

They always easily get through the hot days

until the people around them complain so much

that they are affected and feel the weather is very uncomfortable.

Make it a habit to always say good things about the weather,

no matter what.

Complaining about the weather only makes you more uncomfortable,

even spreading that discomfort to many other people.

Please pass on to others the wonderful feeling you are having.

Be the one who always says “I-feel-great”.

Just say “I feel great” at any time, and you will feel even better.


if you tell people “I feel bad,”

you will feel worse.

How we feel depends largely on our pre-existing thinking patterns.

You should also remember,

people always want to be around people who are enthusiastic,

energetic, full of life.

Being around people who complain, have almost no energy,

is not pleasant at all.

Always say nice things to your co-workers.

Encourage and praise them every opportunity.

Tell them about the positive things the company is doing,

listen to their problems and help them as much as you can.

Encourage people, and at the same time get their support.

Gently encourage and motivate them to complete the task.

Give them hope.

Let them understand that you always trust them,

believe in their success.

Help them relieve their worries, stress and insecurities.

After each time you say goodbye to someone, ask yourself:

“Does that person really feel comfortable after talking to me?”.

This training method really works.

Use it every time you talk to employees,



customers, and even people you just happen to know.

I have a friend who is a businessman.

He always brings good news to others.

Every month he calls his clients, as is customary,

every time he encourages them with good things.

We often think that bank directors have the habit of being extremely reserved,

reserved, indifferent,

rarely lively and enthusiastic.

But this is not the case for a bank manager I know.

His favorite way of answering the phone is:

“Good morning, great day.

Is there anything I can do to help you?”

Something that doesn’t seem to happen to a bank manager, does it?

Many people say so,

but let me tell you,

the bank manager I am talking about is Mills Lane Jr.,

the president of Citizens Bank Mr. Sounthern,

the largest bank in the Southeast.

Kind words bring great results.

Please share this with everyone.

Recently, I visited a broom manufacturing company in the city.

On the desk of the president of the company,

there is a carefully framed maxim:

“Tell me a nice word, or say nothing at all.”

I am full of praise for him,

and saying this maxim is great for encouraging others

to think positively and optimistically.

He smiled and turned the frame so I could see a sentence that read:

“Tell them a nice word or don’t say anything at all.”

Saying nice words will make you feel better.

Saying nice things will also make people around you feel better.



There is a remarkable fact:

Every human being,

whether living in remote mountainous areas or in the midst of modern civilization,

whether naive or intelligent,

whether young or old,

they all have one desire:

to be important.

Think about that.

Everyone, that’s right,

everyone your neighbor,

your best friend,

your wife,

your boss has a natural desire to feel like “an important person.”

The desire to feel important is man’s deepest,

most intense thirst.

Any successful advertiser knows that people always crave prestige,

fame and recognition from everyone.

Which advertising slogans sell? See:

“For Smart Young Market Grandmothers”,

“Only Those With Special Interests”,

“You Only Like the Best”,

“Make Others Jealous of You” ,

“For ladies who want female friends to be jealous and men to admire and admire”.

In essence, those slogans want to encourage people:

“Buy this product,

you will become an important person”.

Or satisfy your desire to be important,

that “voice” will lead you to success.

It’s an essential tool for your success.

However, (read this sentence again before you continue)

only a few people know how to use “voice commands”,

although the overstatement of “you are very important”

is really effective and costs nothing.

The reasons for this fact are summarized as follows:

From a philosophical point of view,

our religion,


and entire culture are built on respect and belief in the importance of the individual.

When a child gets lost in the woods,

falls into a well,

or gets into any other dangerous

or difficult situation,

no one will care if the child comes from an “important” family prestige or not.

They will do their best to save that baby,

because any child is important.

Now let’s look at it from a practical point of view.

Unfortunately, when applying philosophical views to everyday life,

many people forget the precious notion of the importance of each individual.

When you wake up tomorrow,

observe how people express the attitude “You are nobody,

you are not important, you are meaningless,

absolutely meaningless”.

The prevalence of the “you don’t matter” attitude is for a reason.

Most people look at other people and think,

“He can’t do anything for me.

So he doesn’t matter.”

Thinking that is a fundamental mistake.

Other people, regardless of his status or income,

become important to you for two big reasons.

The first reason,

people will help you more,

if you show how important they are to you.

Years ago, when I was still in Detroit,

I took a familiar bus route every morning to work.

The driver is a difficult, grumpy person.

Dozens or hundreds of times

I have witnessed the driver just now willingly abandon the passenger

when they are only a few seconds late,

no matter how much they wave,

scream or rush after the car.

But for several months,

I only found this driver polite and courteous to only one person.

He was ready to wait for this passenger.

Why so? Since that passenger always makes the driver feel important,

every morning he greets the driver with a special sincere “Good morning”.

Sometimes he would sit next to the driver,

making some comments like:

“You are so responsible”,

“You must have nerves of steel to be able

to run smoothly in such congested traffic. hey”,

“He ran on time”.

That passenger made the driver feel important,

as if he were piloting an airplane carrying 180 passengers.

And the driver responds by giving a special courtesy and courtesy to that passenger.

Making the “little” people feel important will be very helpful to you.

Today, in thousands of rooms across the United States,

secretaries can make directors win

or lose depending on how their boss treats them.

When you make others feel important,

then they will care about you!

When they care, they will help you more.

Customers will buy more onions,

employees will work harder,

and bosses will help you more,

if you make these people feel important.

Big thinkers always value and see the best in everyone around them.

Since they value others as important,

they get the best out of everyone around them.

Second, when you help others feel important,

you also help yourself feel more important.

The elevator operator who took me “up and down”

for months was very normal from head to toe,

not an important person at all.

She is about 50 years old, not very attractive looking,

has no passion or inspiration for her work.

She has absolutely no desire to be seen by others as important,

in the millions of people are living boring lives,

drifting with the flow of life.

They have never even found a reason to believe

that someone is paying attention and caring about them.

One morning, not long after,

I became one of her regular “up and down” guests.

I suddenly noticed that she had cut her hair.

That new hairstyle is also nothing special,

because she cut it herself at home.

But anyway, she looked decent and different than usual.

So I said to her, “Mrs. S (I already know her name),

I really like your new hairstyle.”

She blushed, said “Thank you” in confusion,

almost missing the next elevator stop.

She really appreciated my compliment.

The next morning, strangely enough,

as I stepped into the elevator I heard her say:

“Good morning [morning], Dr. Schwartz.”

I had never heard her call someone’s name even once before.

During the rest of the months I worked at that building,

I didn’t hear her call anyone’s name but me.

I made that woman who operated the elevator feel important.

I made her feel important.

And now,

she repays me by making me feel more important.

Don’t deceive yourself.

People who don’t really believe that they are important,

they easily become insignificant.

There is one crucial thing that needs to be repeated over and over again:

You must feel important to succeed.

And you should help others feel important,

in return they will help you feel important too.

Try and test that.

Here’s how to do it:

1. Show that you appreciate others.

People need to know that you value and appreciate what they do for you,

this is a great principle!

Never, ever, never make others feel like their efforts are not being recognized.

Show your appreciation with a warm,

friendly smile.

A smile makes people understand that you’re paying attention and is really sincere with them.

Show how much you appreciate people,

by helping them feel how much you’re counting on them.

An ardent “Jim,

I don’t know what we would do

without you” statement will make Jim feel how much needed he is,

and that he will be prepared to do better and better.

Show how much you appreciate people,

with sincere compliments that are unique to them.

People are always more motivated to work

when praised and encouraged,

whether 2 or 20 years old,

9 or 90 years old, everyone craves praise and recognition.

They want to be sure they are doing a good job and being important.

Don’t think that you should only say praise

when others have achieved great success.

Compliment even the smallest things:

about their looks,

about how they handle their day to day tasks,

about their good ideas,

about their relentless efforts.

Compliment others with small text messages celebrating their success,

make a special phone call,

or make a surprise visit to them.

Don’t waste time and effort classifying people around you as “very important people”,

“important people” and “non-important people”.

Don’t discriminate against anyone.

One person, whether a garbage collector or a company vice president,

is important to you.

Looking down on others never makes you more valued.

2. Call people by their first names.

Over the years each wise manufacturer has sold suitcases, pencils, Bibles,

and hundreds of other things because they put the buyer’s name on the product.

People like to be called by their own name.

That gives them a huge boost.

There are two particular things you need to keep in mind.

First, you must pronounce and spell people’s names correctly.

If you pronounce or spell someone’s name incorrectly,

he will assume that you don’t consider him important.

Second, When talking to someone you are not really close to,

add words like Ms., Brother, Sister, Mr. or Mrs. A manager prefers to be called Mr. Jones

instead of just Jones. So does your subordinate assistant.

Anyone, in any class. Small titles like that make them feel so much more important.

3. Don’t put all the glory on yourself,


invest in compliments for others.

Recently, I was invited to an all-day sales conference.

After dinner, the vice president of customer affairs presented awards

to two area managers,

one male and one female,

who had been the best performers with their team in the past year.

The director then invited the two managers to talk

for 15 minutes about how their team achieved such outstanding performance.

The first manager explained that he had given his best effort

and that it was he who drove the sales up.

Statements like

“When I took over, I did this and that”,

“Things were messy but I worked it all out”,

“It wasn’t easy but I did it quickly.”

master the situation and never miss the opportunity”…

I later learned he has only accepted the assignment

and joined this group for three months.

While he was speaking,

I noticed the irritation on the face of the salesman in his group.

They were completely ignored for the personal glory of that manager.

Their hard work, which really made the group successful,

was completely negated.

It was the second manager’s turn to speak.

This woman’s statement is in stark contrast to the other area manager.

First, she explained that the reason why her team achieved

such an achievement was because of everyone’s best efforts.

Then, she invited each person up

and gave them the most sincere compliments.

Notice that difference.

The first manager took all the compliments of the deputy director to his side.

By doing so,

he directly insulted the people who worked with him.

Everyone in that group felt frustrated,


The second manager passed the praise on to the junior sales staff,

which made the praise more positive.

This manager knows that praise, like money,

can be invested and profitable.

She knows that passing compliments

to salespeople will make them work harder next year.

Remember, praise is power.

Pass the power you get from your superiors to your subordinates.

That will stimulate them to work better.

When you share compliments,

your subordinates will know that you really appreciate their contributions.

Here is a daily exercise to bring unexpected results for you.

Every day, ask yourself,

“What am I doing today to make my wife and children happy?”.

The question seems too simple,

but the effect is amazing.

One night, during a sales training program,

I brought up the topic

“Building a Family Atmosphere for Sales Success”.

To illustrate this topic,

I asked the sales staff there (both male and married):

“Regardless of Christmas, wedding anniversary or birthday,

the last time you spent with your wife.

When is a surprise gift for you?”.

I was really surprised when I heard the answer.

Out of those 35 salespeople,

only one person had just brought his wife a surprise a month ago.

Many responded with “likely three or six months ago”.

And more than a third said,

“I don’t remember either.”

Try to imagine that!

However, many people still wonder why the wives

at home no longer treat them like kings!

I want the students to fully understand the “power” of well-prepared gifts.

The next night,

I arranged for a florist to show up just before the end of the lesson.

I told the practitioners frankly,

“I want you to understand how a small,

unexpected gift helps you build a warmer family atmosphere.

I made a deal with this florist

that each of you will get a beautiful rose for 50 cents.

If you don’t have 50 cents,

or if you think your wife doesn’t deserve it (class laughs),

I’ll buy it for her.

All I want is for you to bring your wife that rose

and let me know tomorrow night what happened.

Of course, don’t let your wife know why you bought her a rose.”

The next evening,

all the practitioners said that the small gift of 50 cents made their wives very happy.

Always create pleasant surprises for your family.

You don’t need to prepare anything too expensive.

Care and consideration is what matters.

Anything that proves family affection is the most important in your eyes will work.

Make your family always support and stand by your side.

Give them the attention you’ve prepared.

In today’s busy life,

many people don’t seem to find time to spend with their family.

But if we really care we will find the time.

The director of a certain company gave me a method,

which he said was extremely effective:

“My current job is overwhelming me with a mountain of responsibilities,

I have no choice but to bring the work home to finish.

Even so, I am not indifferent to my family,

because for me family is the most important in the world.

That is also the reason why I work so hard.

I’ve come up with a plan that helps me take care of my family and work at the same time.

Every evening, from 7:30 to 8:30,

I spend time with my two young children:

playing games,

reading stories, drawing pictures

or answering questions all the kids want me to do.

After an hour of playing with the children,

not only the children feel happy,

but I also feel much healthier.

They go to bed at 8:30,

then I sit at my desk, for two hours.

At 10:30,

I finished work,

spending the next hour with my wife.

We talked about the kids,

about what she did during the day,

about our future plans.

An hour undisturbed by anything,

what a great way to end the day.

I usually spend Sunday with my family.

I’ve found that aligning everything to give my family the attention

it deserves is not only good for everyone,

it’s good for me as well.

It gives me a whole new source of energy.”



The desire to earn a lot of money and have a decent life is a very natural,

very desirable desire.

Money is the power to help your family and yourself have a worthy life.

Money is also the power to help the less fortunate.

Money is one of the means to a fulfilling life.

When criticized for encouraging people to pursue money,

the famous priest,

Russell H. Conwell,

author of the Acres of Diamonds, said:

Money helps print money.

Bibles, money to help build churches,

money to bring in and pay the missionaries.


if you don’t have money,

you can’t buy any of it.

A man says he wants to live frugally,

perhaps because of guilt,

or a feeling of being unappreciated.

He’s like a young man who feels he can’t do anything whether it’s getting A’s

or joining the soccer team,

so he pretends he doesn’t want to do those things.

So money is really a goal worth pursuing.

The problem here is that

although everyone wants to make money,

it is very difficult and slow to earn money.

Wherever you are,

you can also meet people with the concept of “money first”.

However, such people have very little money.


For one simple thing:

people with the “money first” concept are often so obsessed with money

that they forget that they can’t get money

if they don’t do something to make it.

The seed of money is service.

That’s why you “have to know how to serve first”

this is a helpful attitude will bring you wealth.

Serve others first, then the money itself will come later.

One summer evening,

I was driving through the Cincinnati region.

Gasoline is almost out.

I stopped at a service station that was normal but surprisingly crowded.

Four minutes later I knew why this gas station was so crowded.

After filling up the gas tank,

checking under the hood,

and cleaning the outside of the windshield,

the waiter approached me and politely asked,

“Excuse me, sir.

The road is very dusty today.

Allow me to clean the inside of the windshield as well.”

Quickly and efficiently,

the guy cleaned the entire inside of the windshield.

The image of a hard-working,

energetic guy is hard to see in many other gas stations.

That little service he provided not only made my vision clearer at night,

but it also made me remember that gas station forever.

Over the course of the next three months,

by chance,

I made eight trips through the Cincinnati area and,

of course,

I stopped at that gas station.

Each time, I received more service than I expected.

The most interesting thing is that whenever I stop (even at 4am),

I always see many other cars stopping there to fill up with gas.

In total, I poured almost 100 gallons of gas at that service station.

What do you think?

If you were visiting that gas station for the first time,

you would have guessed that the employee greeted him with the attitude:

“This man is from another state.

I bet 1 to 20 he’ll never come back.

Why not just act like normal?

After all, he is just a passing customer.”

But the staff at the Cincinnati gas station didn’t think so.

They are ready to serve without waiting for you to ask,

and that is why they are always busy refueling customers

while other stations are mostly empty.

I don’t care if the quality of the gas here is better,

or if the price is more reasonable than dozens of other gas stations.

The difference here is the service.

You also see clearly that service is profitable.

When the gas station attendant wiped his face in the windshield,

he planted the seeds so he could harvest.

Serve first, the money will come later always!

A waiter is always focused on serving diners in the best way

and he doesn’t care about the guest’s bonus, he will have it.

But one of his co-workers was so negligent in his duties,

he ignored the empty cup of coffee

(“why should I pour more coffee for the guest?

He doesn’t seem so generous!”),

that person Definitely won’t get any bonus at all.

The secretary who keeps the correspondence neat

and clean beyond the director’s expectations will be well paid.

And one secretary had a shallow thought:

“Why should I worry about those stains?

What do they expect from someone

who only pays 65 dollars a week?”,

this secretary will always only be paid 65 dollars a week.

Full-service sellers will never have

to worry about losing customers.

Here’s a simple yet extremely effective rule,

helps you develop a service-first attitude:

always give people more than they want.

Every little action that you add to help others will be a seed

for you to reap more money later.

Volunteer to work late to make the room look neater

and cleaner than a seed;

providing customers with additional services is also a seed;

coming up with an idea that increases work efficiency is an even better seed.

Those seeds, of course, will bring money.

Serve first and you will reap the rewards.

Every day, take time to find the answer to the following question:

“How can I do more than people expect of me?”.

Then apply the answer to your work.

Know how to serve others first,

then money will come to you.

In short, develop the following attitudes for success:

1. Develop an “I’m always ready to work” attitude.

The more enthusiastic you are, the better the results you will get.

There are three methods of supporting a positive attitude at work:

First, learn everything thoroughly.

When you realize you’re not interested in something,

immediately dig deeper!

That will help you gain enthusiasm.

Second, everything about you must come to life:

your smile,

your handshake,

your speech,

and even the way you walk.

Let’s make it all come to life.

Third, believe that all good things will come to you.

No one possesses the good,

succeeds by thinking only of the bad.

2. Develop a “You are important” attitude.

People will help you more when you make them feel important.

Do the following:

Show that you appreciate people,

whenever the opportunity arises.

Make them feel important.

Call people by their first names.

3. Develop the attitude of “Serve first”,

the money will come later.

Apply the following principle in everything you do:

give people more than they expect.

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Angel Cherry

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