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Brian Tracy! Goal! Associating with right people

Brian Tracy! Goal!

Chapter 12: Associating with right people

Your outlook on life,

your self-worth is largely influenced by your surroundings.

Your entire career can be tailored,

shaped, and shaped by the characterization of the people

with whom you come in contact every day. — Orison Swett Marden

Everything in life and work is related to relationships.

Everything you achieve or fail is related to others in some way.

Your ability to form relationships with others throughout your life

and career stages will be a key determinant of your success and achievement,

and it will also have a powerful impact on your health and well-being.

How fast you can complete your goals.

The more positive relationships you have,

the more likely you will be to succeed in anything you strive for.

One person, at the right time,

in the right place,

can open a door for you that can change your life

and help you shorten the time it takes to achieve your goals.



The quality of your life is the quality of your relationships. — Tony Robbins

An important part of goal setting is to identify the people, groups,

and organizations

that you may need their help with in achieving your goals.

To accomplish any goal, you will need the help of many people.

Who are they?

There are three types of people for whom you need support

and cooperation in the coming periods.

These are people in and around your company,

your family and friends,

and people who belong to social groups or organizations.

You need to develop a strategy to engage with each group in the most effective way.



Your past does not equal your future. — Tony Robbins

Let’s start by defining:

Who are the most important people to your work?

Boss, colleagues, subordinates

What are your plans to develop relationships?

Friends, partner life,

and especially customers,

vendors or partner business

Higher quality for them?


Make a list of the people who work inside

or outside of your organization boss,




partner life,

and especially customers,

suppliers or partner business.

Which of these people is most likely to help or hinder you from achieving your goals?



If you can’t you must.

If you must you can. — Tony Robbins 

A person is identified as your customer

when you have to rely on them for success

or advancement in your work.

A customer can also be defined as anyone

who has an interactive relationship with you in some way.

With this understanding,

almost everyone around you is a customer in some sense.

For example, your boss is a direct customer at the company.

Your ability to satisfy your boss’s needs will have a bigger impact

on your future,


and career than any other ability you have. 

If you let everyone else down but your boss likes

what you do,

you’ll be safe and secure in your job.

If you please everyone inside

and outside the company but your boss isn’t happy with you,

this problem could choke your future.



It is in your moments of decision

that your destiny is shaped. — Tony Robbins

One of the best strategies you can use is

to make a list of all the problems you believe you were hired to do.

Answer the question:

Why am I getting paid?

and write down all possible answers that satisfy this question.

Then take this list to your boss and ask him/her

to reorganize the list in order of necessary priority.

What is most important to your boss?

Revenue increase,

being open-minded and willing new jobs,

new duties with him,

associate with him

What is most important to your customers?

Make them become very important person,

they fell comfortable, happy and laugh.

What is most important to your partner life?

Try your best daily

What is the second most important thing?

Eat well, drink well, sleep well, 

The third most important thing?

Always give best solution to customers

And so on.

Think positive

From that point forward,

discipline yourself to focus on your work.



Focus on where you want to go,

not on what you fear. — Tony Robbins

In a survey conducted a few years ago by Success magazine,

104 CEOs were introduced to 20 qualities of an ideal employee

and asked to choose the most important factor 86% of senior executives selected

the two most important factors they wish their employees had:

First, the ability to prioritize work to be done,

separate the right things from the inappropriate.

The second is the ability to complete work quickly and flexibly.

This proves that nothing can help you more in your career

than creating a reputation for competence at work.



The path to success is to take massive,

determined action. — Tony Robbins

Many people work very hard in their field,

but they don’t want to take on jobs they don’t like or are asked by others.

Sometimes these decisions lead to undesirable consequences.

Being open-minded and willing to do a variety of tasks

according to your priorities can help you build your credibility,

especially if it’s a job your boss asked for and is a top priority.

When you take on any task,

and feel like you can still complete it, do it quickly.

Nothing can make your boss more satisfied

than having dynamic assistants capable of getting the job done quickly.

Try to be that person.



Leaders spend 5% of their time on the problem

& 95% of their time on the solution.

Get over it & crush it! — Tony Robbins

Colleagues, people who are related to your work, are also your customers.

Talk to each of them and ask them

if there’s anything you can do to help them.

Also, ask them if there’s anything you can do more or less of,

anything you should start

or stop doing that would make their job better?

The truth is that people often think about themselves

and about their own work.

Anytime you ask for help to make them work better or faster,

they will be very open and ready to help you later.

The Law of Cause and Effect is not the Law of Cause and Effect.

There is clearly a predetermined order to this rule.

First you “give”, then you can “receive”.

First you “sow the seed”,

then you will be “harvested”.

You should look for every opportunity to help other people do their jobs well.

Every effort you make to help others will come back to you in some way,

at some time, and often when you least expect it.

Develop your credibility as a person “ready to give”,

as well as always hungry for success.

Find a way to be a valuable,

trusted resource to those around you,

and they will automatically find ways to help

and support you when you need it.



There is no such thing as failure,

there are only result. — Tony Robbins

Perhaps the most important quality

you can develop towards long-term success at work is positivity

when working in a team.

In a multi-year study at Stanford University,

it was discovered

that a group’s ability to function effectively depends heavily

on the dynamics of its individual members.

The very interesting point is that

if the active members make up about 20% of the team,

then they can do 80% of the work of the group,

while the remaining 80% of the members only contribute very little in the plans

and very rarely,

when giving opinions or voluntarily doing anything.

Your task is to be among the 20% active members.

To be an active team member,

always attend meetings with preparation.

Feel free to express your opinion and ask questions.

Be actively involved in the assigned work,

and when you ask to do something,

do it quickly and perfectly to demonstrate your role and values.



When you develop yourself, to the point

where you believe in yourself,

so strongly that you know you can accomplish anything,

put your mind to your future, will be unlimited. — Tony Robbins

You can create a positive and charismatic energy field around you

by building the credibility of a trustworthy person at work.

What you get in return is that you will be given more important tasks,

more authority and more commensurate rewards.

Take the time to get to know your subordinates

and those who are below you in the company’s organizational structure.

Talk to them and take care of them.

Offer to help if you can.

Always pay attention to praise and acknowledge their work.

You will get amazing results.



Life is for service. ― Fred Rogers

In an organization, the person

who has a friendly relationship with most people

in the organization will quickly rise to the top.

At first, it seems that building relationships will take a lot of time.

But they will yield valuable and rewarding results over time.

In addition, you should also expand relationships with others in the same industry

and with industry managers.

The most successful professional sales

and marketing professionals regularly connect

with peers and friends in other fields.

They are constantly expanding their professional

and friendship relationships.

Try looking at businesses in your community.

Choose one or two organizations

whose people could be of use to you in the years to come.

Attend their meetings and introduce yourself to them.

Once you think it would be beneficial to be a member of one of these organizations,

sign up and start attending all of their seminars.

Then volunteer to do the assigned tasks.

Even if these jobs don’t pay,

they can still give you an opportunity to work with

and showcase your abilities in front of important people

who can help you in your career later on.



Your ability to communicate is an important tool in your pursuit of your goals,

whether it is with your family,

your co-workers or your clients

and customers. — Les Brown

You should have a long-term vision for your career.

When reading a local newspaper,

make a list of famous people in the area where you live and work.

Collect the names,

titles and jobs of the 100 most prominent people in your city.

Once you have this information,

write each person a letter

and send them something like a book,

a poem, a newspaper,

or anything else that sparks interest their mind,

based on what you’ve read about them.

Every time you see a reason to engage with people,

send them a note.

Sometimes, I make a phone call or write a letter

to a mid-career manager mentioned in the press

and what they do.

Usually I can’t contact or chat directly.

But I kept on “sowing the seed,”

and sooner

or later I achieved something.

I finally meet important people on social

or business occasions,

and they will remember that

I sent them a letter last week,

last month,

or last year.

One of my clients remembered

that I wrote him a letter more than 3 years earlier

when we first met at a conference.

He asked: “Aren’t you the one

who wrote me a letter about the problem… or something?”

After that, we talked often,

met each other,

and then we collaborated together.



“If you just communicate, you can get by.

But if you communicate skillfully,

you can work miracles.” – Jim Rohn

There is a rule:

“The more you are willing to give without expecting anything in return,

the more you will receive from sources you did not expect.”

No effort is in vain when you try to expand your relationships.

Like seeds, relationships take different incubation periods.

Some relationships will bring immediate results,

but there are also relationships where

you have to be ready to get used to the two words “patience”.

Dr. David McClelland of Harvard University has studied the qualities

and characteristics of successful people in society.

What he discovered was that the choice of “reference group”,

the people with whom you usually associate,

is the single most important factor in determining a person’s success

or failure than any other factor.

Meanwhile, Zig Ziglar also once said:

If you want to fly as high as an eagle,

you can’t keep digging like a turkey“.

So, associate with groups of people that you like, admire, respect

and want to be in the future.

Choosing a goal-oriented,

positive-minded reference group can create powerful impulses

that boost your career.



“The best way to find yourself is

to lose yourself in the service of others.” – Mahatma Gandhi

At every turning point in your life,

someone will usually show up to point you in the direction,

close or open a door for you,

or will help you in some way.

Baron de Rothschild wrote:

“Don’t waste time on useless relationships”.

If you really want to be the best

and aim for the top positions in your field,

then don’t waste your precious time on people who don’t have direction.

You must set high standards in your relationships with friends

and colleagues, and be willing to refuse compromise.

Many people fall into bad relationships

and form useless friendships early in their careers.

This is normal and natural at such a young age and inexperience.

But it will be difficult to forgive if you continue to be in a position

that inhibits the growth of your great potential.

Choosing the people you associate with will

have a huge impact on the goals you have set for yourself.



Show up early,

treat people with respect

and perform at the highest levels

till the world can deny you. – Grant Cardone

The third group of people you can get support

and cooperation from is your family and friends.

Benjamin Disraeli once said:

“No success in public life can compensate for failure in the family”.

It is important that you invest all the time

and affection needed to build

and maintain a high-quality home life.

When your home life is solid and secure,

with warm,

loving relationships,

you focus on doing better than anything else in the outside world.

On the contrary, if something goes wrong in family life

due to lack of attention or neglect,

sooner or later it will negatively affect the results at work.

They can ruin your career.



“Happiness is a by-product of an effort

to make someone else happy.” – Gretta Palmer

If you have to work hard to build your career,

one thing is certain that you must discuss

and explain this clearly with family members.

In your career, you will have to use “intentional extremes”.

Because, in the process of pursuing your goals,

there are times when you have to spend a lot of time on work

and plans without spending enough time with loved ones.

The “intentional extremes” are meant to guide you

to discuss with family members,

letting them understand what is going on

and why you are trying to do it.

Make arrangements to compensate them later

by taking a vacation or traveling with family.

It helps you balance your life.



Life is for service. ― Fred Rogers

After you have identified the people,

groups or organizations you need support

and cooperation to achieve your goals,

resolve to become an expert at establishing relationships.

Always treat people with kindness, courtesy and friendliness.

And always remember the golden rule:

Do to others what you want them to do to you.

In general, the simplest strategy is to treat everyone you meet,

whether at home or at work,

as if they were a “million dollar customer.”

Every day, find ways to relieve pressure

and help others do their jobs better and live more peacefully.

This will build up a reservoir of positive feelings for you,

which will work for you for a long time to come.



Help others achieve their dreams

and you will achieve yours.Les Brown

1. Make a list of the most important people in your work.

Come up with a plan to build a better relationship.

1st: My young sister

2nd: My young brother

We can co-operate capital then share profit

2. Make a list of the most important people in your life.

Identify the type of relationship you want to develop

with them and what you need to do to get there.

1st: My husband build up the shop system

plus all the money I have.

We can cooperate with six sisters, brothers and aunties,

buy 1 valuable property, then sell and divide the profits.

2nd: Our son will open the notary office in city

3rd: My young sister, son can take care mom

3. Identify useful groups and organizations in your community

as well as in your field of activity.

Call and schedule a time to participate

if you find it necessary and beneficial for you.

My husband is the cashier,

we learn,

build and share with others cashier of “7 Eleven” group in Malaysia

4. Make a list of the top people in your community or field,

and make a plan to build relationships with them.

Later, we will associate to vender, customers, and business partners.

5. Look for every opportunity to expand your social

or business connections.

Build bridges in relationships by sending letters,

cards, faxes, emails to each other and take advantage of every opportunity to connect.

Not now, now we enjoy with friends only

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